Job Description :
Do you have a flair for writing and a love for technology
combined with never ending curiosity? If you do, you’re the writer we are
looking for. As a writer at Jointviews, you will have to work with a variety of
content in different domains. At the core of each writing activity would be
simple, error-free language, elaborate research and originality.
Content writing is not just about typing words on a
document. It is also about understanding the audience on each different
platform like facebook, linkedin (and other social media), website, and having
knowledge and awareness about digital marketing strategies. A good web content
writer should have good understanding of SEO, and presentation (graphics, UI).
As a content writer, your responsibility will include
- Writing different types of blogs, In-depth
Insights (market research), social media posts, infographics content, landing
pages, video scripts, In-house news, ad banner content etc
- Talking to developers to understand the software
process and progress, and translating them to layman’s language.
- Coordinating with graphic designers to present
content visually in the best possible way
- Coordinating with web designers and developers
to present the website content in best possible way
- Brainstorming with animators to come up with
creative ideas before preparing the script
- Looking at website content and making periodic
updates
- Coordinating with SEO specialists to Select,
plan and organize content on websites
- Ensure error-free content that provides value to
users
- Do extensive research when required and come up
with creative ideas
- Understand the effect and value of your content
by looking at analytics
- To be a team player
- Constantly look for new content trends, discuss
and decide what is effective for the website and follow through till
implementation
- Follow through every content you create till
they go live on website
Content is essentially the lifeblood of any website. There
are different shades or roles to content. It is the job of the content you
create to attract, engage and convert visitors. So, a love for business and
understanding of sales is added benefit as a writer
Skills Needed
- Ability to write compelling, creative and original
content
- Adaptability to different forms of content
- Tech-savvy
- Strong research
- Understanding of SEO
- Understanding of good design and usability
- Organizational abilities
- Exceptional communication
- Ability to keep your eye on the prize and get
things done
- Editing & proofreading
- Undying curiosity and passion
It is difficult to have all the skills required to be a
great content writer when you are starting out just like any other profession.
But with experience and a mind open to learning, you can master the required
skills and become an expert.