12 months ago on
As we all know, content marketing is strenuous and requires a lot of attention. But at times our wrong strategies make it more difficult. For any business, organization is crucial for success. Like that proper planning is vital for content marketing success. When it comes to content marketing, your success depends upon the quality of content you create. You need to outline a step by step plan to accomplish your goals.
As 2016 is a promising year for content marketing you should make sure that your content writing efforts are in such a way to get maximum conversions.
Let’s have a look at 7 ways to reinvent your content writing in Mumbai
Begin with a content review
When you reorganize your strategies the first thing is to analyze where you stand. A content review will help you to analyze what all areas needed improvement.
You need to ensure that you are getting good metrics for your content marketing efforts. Some of the metrics which demands your keen attention are website traffic, time of posting blogs, social media conversions, word count, keywords focused, etc. For instance, a content review will reveal which all keywords and length of posts assure you higher levels of social conversions.
Now let’s move on to the ways to improve your content writing…starting with your titles.
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Catch attention with amazing titles
In this mobile age, majority of users access web pages via their smartphones. In fact, your titles decide the popularity of your blogs. A recent study reveals that majority of users read a blog when they get attracted to the headlines.
For instance, you read content on social networking sites only when the headlines are interesting. Search for the contents that become sensational in social media, you could find that headline have a crucial role in such posts. You can’t create posts going viral without catchy titles.
Enlighten with stories
A better way to engage audience is to enlighten them with stories. As we all know, everyone loves to hear stories. Though the topic is dull and uninteresting, if you present them in the form of a story it will bring you leads and followers.
You can introduce the success stories of businesses. There are many instances of popular brands once started as a small business and later turned into business tycoons. These stories will be helpful for bringing hope in the lives of businesses, especially startups. You can publish these stories in various social media platforms as a part of your social media marketing strategy.
You could seek our expertise to improve your social media marketing strategies as a move to target your audience.
Enrich your content with expert quotes
Never allow your content marketing strategies to underperform just because your blogs are not up to the mark. You can enrich your content by adding quotes from expert sites.
It’s obvious that readers are more interested in content from trustworthy sites such as Forbes and the NY Times. But why can’t you create your own authority without depending on these sources?
When you choose topics for your blogs, just google whether the same topic has been written before by any who has dominance in content over the web. You can take quotes from their blogs and add them in your post. You can provide links to the sites where you have taken quotes, so that your readers can visit these sites for additional information. It seems like losing your site traffic, but in fact it will strengthen readers’ trust on you.
Use images for better engagement
A recent study reveals that users respond more to text plus visual content when compared to text – only content. So, don’t forget to add compelling images matching your text content. Sensible images speak what your blog has to say. If you examine the current trends in social media sites, you could see that compelling images have driven better engagement.
More conversions by removing barriers
The ultimate aim of your content is to win maximum sales for your product. You need people to read your blogs and increase the reach of your brand.
Understanding the usual barriers to conversions help you accomplish your targets. Firstly, try to identify the needs of your customers and publish blogs that may give solutions to their queries. You can allow customers to share their biggest challenges and connect them with experts to give them professional guidance. This will bring you more conversions.
Seek expertise in writing your content
Last but not least, let’s discuss the need for seeking expertise for content writing. If you are creating content on your own that may be the reason for your poor conversions. Hiring content writing services will bring professionalism to your content.
Professionals know how to make more conversions owing to their experience with various clients. They know the real reader psychology. In fact, they are the real players in the game. So, give professionalism to your content by hiring the right content writing services.
We hope these 7 ways may help to bring freshness to your content writing efforts. So, reinvent your content marketing efforts with a right content writing service in Mumbai.